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Writer Chuck Palahniuk, left, being interviewed by Publishing Perspectives' Edward Nawotka at the Shindig booth during BookExpo America. Photo courtesy of Getty Images.
“Who wouldn’t like doing a book talk while still being able to hang out in your living room?” says A.J. Jacobs, author of Drop Dead Healthy: One Man’s Humble Quest for Bodily Perfection—a man who knows how to work a crowd without interrupting a daily routine. He once answered fans’ questions while walking on a treadmill. “Sitting is terrible for you,” he says. “Sitting is the new smoking.”
Shindig, a New York City-based startup that produces video chat events augmented by cross-media content, enabled Jacobs to remain a stand-up guy in his readers’ eyes. And at BookExpo America 2013, the publishing industry’s major annual convention, he and 50 fellow bestselling authors, including Chuck Palahniuk, Dr. Ruth Westheimer, Mary Higgins Clark, Michael Showalter and Sylvia Day, digitally connected with thousands... (Click to read full article on Kirkus)
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